Browsing by Author "Julius, Gogo O."
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Marketing Strategies that Attract and Increase Student Enrollment in Institutions of Higher Learning: Case of Private Universities in Kenya
Jeptepkeny, Bowen D.; Julius, Gogo O. (Kabarak University, 2012-05)University Education in Kenya has experienced tremendous growth in the last decade due to rising number of students seeking post secondary school education. A mismatch between capacity in public university and the ...