Browsing Master of Business Administration (MBA) by Subject "Financial Sector and Nakuru town"

Now showing items 1-1 of 1

    • THE ROLE OF PRODUCT INNOVATIONS IN CREATING COMPETITIVE ADVANTAGE 

      Chemitei, Leah Jeruto (Kabarak University, 2012)
      The financial market in Kenya has been growing over the past decade and it is increasingly becoming more competitive.Since new entrants appear in the market every now and then, banks must find ways to maintain a ...